Warbling earlybird discount
Buy your Vadi top at an earlybird price. Available through 10 March.
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Reliable wardrobe staples
Fill your wardrobe with easy-to-wear essentials in soft natural fibres.
Explore the Essentials range »
Mix and match patterns
Welcome the spring with dynamic designs and cheerful colours.
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Mediterranean hues
Create a fresh look indoors with botanical motifs and classic checks.
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Contact us
Something you’d like to know? Our customer service team is always happy to help!
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Explore the full collection:
Swedish design with a colourful soul
Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These smile-sparking clothes are ideal for wearing layer on layer. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home.
Are you a #gudrunista?
Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels!
Looking for inspiration?
Meet other colourful Gudrunistas here »
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