“We set off for Abisko and Björkliden in the far north. Hoping to take photos in the midnight sun. We capture some amazing shots. The light is simply magical. We watch the sun sink towards the horizon and then rise again just after midnight.”
Gudrun’s travel diary »


Earlybird discount on roses
Snap up our Sabrina top at an attractive earlybird price. Offer ends on 10 February.
Get yours here »

Reliable wardrobe staples
Discover this spring’s colourful essentials.
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Order the spring catalogue
for inspiration delivered straight to your letterbox.
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The icing on the cake
Spice up your outfit with accessories in playful prints and rich hues.
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Visit us
Our store is alive with colourful designs.
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Are you a #gudrunista?
Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! Need inspiration? Find more colorful gudrunistas here »
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