Sweet early bird savings
Get the Vadi top at an early bird price. Valid through March 10.
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Trusty wardrobe favorites
Fill your wardrobe with comfortable essentials in natural materials.
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Mediterranean hues
Adorn your home with botanical patterns and classic checks.
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A Colorful Event
Explore the beauty of Swedish folk art with fellow Gudrunistas.
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Explore the entire collection:
Swedish design with a colorful soul
Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These clothes are sure to bring a smile and ideal for wearing in layers. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colorful interior decor that makes it a breeze to style your own, unique dream home.
Are you a #gudrunista?
Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! Need inspiration? Find more colorful gudrunistas here »
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